eBay reveals gifts Australians buy before Mother’s Day
eBay has released new data that shows what Australians are buying for mothers across the country.
Sophie Onikul from eBay Australia told 7NEWS.com.au that items to keep moms warm are in high demand.
“With the weather starting to get colder, practical gifts to keep mom warm are in demand this Mother’s Day.
“Sales of UGG boots (up 182%) and dressing gowns (up 62%) have increased significantly on ebay.com.au over the past two weeks.”
But it’s not just things to alleviate the winter cold.
“While coffee makers, scented candles and perfumes are all proving to be popular, it looks like novelty and sentimental ‘Mum cups’ are where they are at, climbing 237% on eBay in the last two weeks. ”Said Onikul.
“Children are clearly keen to show appreciation or share a laugh with their mother after a hectic 12 month period.”
These products increased their sales last week compared to the previous two weeks (April 11-25 vs. March 27-April 10) on the eBay Australia website.
- Cups for mom increased 237%
- Proven dressing gown increased 62%
- Sales of Ugg boots increased by 182 percent
- Scented candles, every mom’s favorite gift, increased 32%
- Sales of coffee machines increased by 33%
- While sales of perfumes increased by 19%